Phases of Salad's growth

Public Launch & User Acquisition (H2 2022)

✅ Salad Ventures - Introducing the Salad Passport

Before 2022 ended, we launched the Salad Passport campaign on Galxe. It is the official SBT (Soulbound Token) for Salad Ventures, using KYC (Know Your Customer) as the condition to mint via the ownership of the Galxe Passport. As of 16th March 2023, more than 28,000 NFTs have been minted. This is the first key requirement for our community and users to enter and explore the ever-evolving Salad X2Earn ecosystem.

✅ World of Arcaden: G3M NFTs - Genesis Launch

In line with our Salad Passport launch, we soon introduced our G3M NFTs campaign via Galxe on the BNB Chain.

As of 16th March 2023, over 1 Million NFTs from this collection have been minted.

While anyone can participate in the G3M Campaign and mint Purple G3Ms after completing a variety of tasks, forging them to get rarer G3Ms is only eligible to "real users". This KYC-gated feature requires users to own the Salad Passport to unlock it.

✅ Arcaden - Conceptualisation and POC

We conceptualised and built Arcaden.com, launching the alpha version to a private group of users to collect feedback and proof of concept. We also completed the mobile version of the platform that can accept multiple tokens in exchange for credits used to play hyper casual games. Users can get tickets by playing games on the application, with each ticket giving them one chance to spin the gacha machine and win NFT prizes.

✅ Maslow - Conceptualisation and POC

We started the conceptualisation and development processes of Maslow, a Decentralised Labour Exchange (DLX). A proof of concept model of Maslow was built for micro-tasks such as for app downloads and a successful campaign was run to test the app's job assignment and reward functions.

GuildOS - Opening the Floodgates with Core

After developing GuildOS:Core which is currently used by the Apollo Squad, we onboard guild owners and their scholars periodically to collect real user feedback. This enables us to work towards developing the most robust platform possible.

Apollo Academy - A New, Better Academy

We rebranded Salad Academy to the Apollo Academy, expanding its scope and offerings to include seminars, AMAs, podcasts and written content to educate the Web3 masses.

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